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COCA COLA SUMMER PACKAGING
PACKAGING / MOTION / VISUAL DESIGN / MARKETING
ABOUT SUMMER PACKAGING AT COCA COLA
This project was a challenge posted by Coca Cola to bring a refreshing twist to their favorite beverages, part of their summer collection to not only capture the essence of sunny days and good times but also serve as a reminder of the joy that a simple sip can bring.
ABOUT THE PROJECT
The brief was was to design a limited-summer edition summer packaging for coca cola products(coca-cola, sprite and thums-up) that instantly communicates refreshment, coolness and bold attitude. The goal is to grab attention on shelves and digital spaces(Reels, Stories and ads), while aligning with coca cola's identity as the ultimate drink to clear the heat.
ALL PROJECTS
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